Privacy Policy – proppy.ai

This Privacy Policy explains how LIT PROPTECH ("we", "us", or "proppy.ai") collects, uses, shares, and protects your personal data when you use our services. We are committed to handling your data in compliance with applicable privacy laws.

When you interact with our services, we may collect certain types of personal data. This includes identifiers such as your name, email address, phone number, and login credentials. We also collect usage data like your device type, IP address, browser information, interaction logs, and crash reports to help improve our services. If you make a purchase, your payment information is processed securely by our trusted payment partners. Additionally, if you grant explicit permission, we may collect your location data to personalize your experience. Please note that we do not intentionally collect sensitive personal data such as Aadhaar numbers, biometric information, or religious beliefs. If such data is shared with us inadvertently, we will delete it as soon as we become aware of it.

We process your personal data only when we have a lawful basis to do so. This may be because you have given your consent, because it is necessary to fulfill a contract with you, because we are legally required to do so, or because we have a legitimate interest, such as ensuring service security or improving our offerings.

You have specific rights regarding your personal data, as provided under applicable law. These include the right to access the personal data we hold about you, to request correction or deletion of that data, to withdraw your consent at any time, to object to certain types of processing, and in some jurisdictions, to request the portability of your data. You can exercise any of these rights by contacting our Grievance Officer.

We do not sell your personal data to anyone. However, we may share your information with authorized service providers who assist us in running our services—such as those offering hosting, analytics, or payment processing. These providers are bound by strict confidentiality obligations. We may also share your information when required by law, such as in response to a court order or a lawful request from a government agency. In the event of a business transfer, such as a merger or acquisition, your data will continue to be protected under the terms of this policy.

Your personal data is retained only for as long as necessary to fulfill the purpose for which it was collected, or for as long as required by law. For example, financial data may be retained for audit and compliance purposes.

We take the security of your data seriously and use appropriate technical and organizational measures to protect it. This includes methods like encryption and access controls. However, no system is entirely immune to risks. If a data breach occurs that is likely to result in harm, we will notify affected users and relevant authorities as required by law.

Our services are not directed toward individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe that a child has submitted personal data to us, please contact us so that we can promptly delete it.

Your data may be processed in countries other than your own. When we transfer data across borders, we use lawful mechanisms such as Standard Contractual Clauses to ensure that your personal data is adequately protected, regardless of where it is processed.

We use cookies and similar tracking technologies to enhance your experience on proppy.ai. These technologies help us understand user behavior, analyze traffic, remember your preferences, and deliver personalized content.

If you have any concerns or complaints regarding your personal data or this Privacy Policy, you may contact our Grievance Officer at ask@proppy.ai or by phone at +91-9618731133. We will acknowledge your complaint within 48 hours and aim to resolve it within 15 business days.

From time to time, we may update this Privacy Policy to reflect changes in legal requirements or our data practices. The most current version will always be available on this page along with the effective date.